News & Advice

What Is Cost Advantage Strategy

What Is Cost Advantage Strategy?

The SMART criteria are a framework often used for setting goals. SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound. Here's a breakdown of each component... Specific - Goals should be clear and…
What Is The Growth Strategy

What Is The Growth Strategy?

A growth strategy is a plan of action designed to achieve significant expansion in a company's business operations, revenue, market share, or profitability over a specific period. Growth strategies are necessary for…
What Are The 5 Smart Goals

What Are The 5 Smart Goals?

The SMART criteria are a framework often used for setting goals. SMART stands for Specific, Measurable, Achievable, Relevant, and Time-bound. Here's a breakdown of each component... Specific - Goals should be clear and…
What Is Porter's Strategy Theory

What Is Porter’s Strategy Theory?

Porter's strategy theory, developed by renowned economist and professor Michael E. Porter, is a framework for understanding competitive advantage and strategic positioning within industries. Porter introduced his theory of competitive strategy in…
What Is Porter's Focus Strategy

What Is Porter’s Focus Strategy?

Porter's focus strategy, also known as focus differentiation strategy or focus cost leadership strategy, is one of the competitive strategies identified by Michael Porter in his seminal work "Competitive Strategy - Techniques…
Why Is Business Level Strategy Important

Why Is Business Level Strategy Important?

Business-level strategy is important for several reasons... 1. Competitive Advantage - Business-level strategy helps organizations differentiate themselves from competitors and gain a competitive advantage in the marketplace. By focusing on factors such…